Return Path Blog: Spam Complaints Fuelled By Poor Practice
‘…legitimate senders of commercial email are encouraging spam complaints by simple poor email marketing practice. Just under “I suspect them of phishing attack” - the primary reason people reported emails as spam were examples of poor email marketing practice - “Too many (frequency)” and “Don’t remember signing up”.’
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a friendly linkblog covering email technology, spam prevention, "deliverability," and related topics.
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