Return Path borgs Habeas
Following the press release and CEO Matt Blumberg’s blog post, journalists have had some interesting interpretations of what this means — usually starting with difficulty in figuring out what the two companies are.
CNet: “junk-mail fighters”
Crain’s New York Business: “New York tech firm buys Silicon Valley rival”
San Jose Business Journal: “e-mail management companies”
Marketing Vox: “email reputation firm”
Adotas: “email deliverability service”
ClickZ: “prominent e-mail reputation management firms”
StrongMail: “well-established accreditation companies”
Venture Beat: “e-mail marketing company”
The Daily Camera, as a local paper, was more interested in Return Path’s upcoming move from Superior to neighboring Broomfield.
What do you think it means, dear reader? What’s a more accurate way to describe these two companies, now joined together? Join the discussion via the comments link below.
