Bronto Blog: Petition to Ban The Phrase "Email Blast"
DJ Waldo writes that ‘“Email Blast” sends the wrong message about email marketing. It is impersonal and cold.’
We here at Box of Meat heartily agree. “Blast” gives the impression of something one-way, and violent, and if you don’t want to be hit by it that’s just too damn bad.
What we question is DJ’s assumption that “blast” is not what his fellow email marketers actually intended to say.
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